How to Handle Suspension for Unfilled Orders on Amazon

Why was Your Account Deactivated?

You received a notification like this:

"Your Amazon account has been deactivated because you did not fulfill customer orders, in violation of Amazon's policies."

Not fulfilling orders is a serious violation of Amazon's policies, as it negatively affects the customer experience. Amazon requires that all orders be processed on time, under penalty of temporary or permanent account suspension.

The Consequences of Unfulfilled Orders

Not fulfilling orders can have significant impacts:

  1. Sales freeze: All listings are removed, and you cannot make new sales until the problem is resolved.

  2. Freezing of funds: Funds in your account will be frozen for 90 days or more unless you resolve the issue.

  3. Loss of trust: Failure to follow shipping policies can negatively affect customer trust and your reputation.

How to Reactivate Your Account

To reactivate your account, follow these steps:

  1. Analyze the problem: Examine the root causes of unfilled orders. This could include problems with inventory management, logistical difficulties, or inefficiencies in fulfillment processes.

  2. Gather necessary documentation: If you believe your account was suspended in error, gather evidence to demonstrate your compliance with Amazon's policies. Alternatively, gather information to support your Action Plan, such as screenshots of shipping confirmations and explanations of the circumstances that caused the delay.

  3. Prepare a Plan of Action (POA): A solid POA is essential to resolve the suspension. Your POA should include:

    • Main causes: Explain why orders were not filled.

    • Corrective Action: Describe how you resolved the problem and completed outstanding orders.

    • Future prevention: Describe the preventive measures you will implement to avoid future delays, such as using the Fulfillment by Amazon (FBA) service or improving inventory management processes.

  4. Submit Appeal: Log into Seller Central and submit the POA using the "Appeal" button in the performance notifications section. Make sure the documentation is clear and accurate.

Action Plan: The Key Tool for Reactivation

A well-constructed Plan of Action (POA) is critical in demonstrating to Amazon your willingness to comply with their policies. If you are struggling to create an effective POA, our agency can assist you in drafting a customized plan and managing communications with Amazon. You don't pay us until your account is reactivated, ensuring you receive full risk-free support.

Conclusion

What to do if your account is locked If your account has been suspended for unfilled orders, acting quickly is crucial to limit the damage to your business. Contact us today for assistance in preparing an Action Plan to resolve the problem and reactivate your account. We unlock your account first, and only then do you pay us, offering a comprehensive and professional solution.

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